The SA Bakkie Fest was launched in 2024 - celebrating the great tradition of utility vehicles in South Africa. I designed the new logo, which of course features the well-known South African bakkie along with the South African flag. The logo uses quite strong contrasting colours of yellow and black and a bold, clear font well-suited to this family-friendly event.
I created a generic poster with all the event details as well as separate posts for information about various accommodation options, details on the performing artists and times for specific events happening throughout the weekend. We also build up to the event with a few countdown posts and a Thank You message posted after the event with a reminder for the next year.
